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COVID-19 Financial Resources for Suite Owners

This page is designed to be a quick reference guide to resources

At Salons by JC, our suite owners are the very core of everything we do. We know that with the recent outbreak of COVID-19 many of our suite owners may be facing difficult financial challenges. This is why we have compiled this page of resources as a companion for the large number of educational blog posts we’ve created to help you through this difficult time. Those posts, located in our blog, are designed to be a more active and depth guide to help you through this time.

 

 For even more resources, visit our new dedicated

Salons by JC COVID-19 resources website.

 

 

1A. CARES Act- Economic Stimulus Program  

The Coronavirus Aid, Relief and Economic Securities Act (CARES Act) provide eligible individuals with a one-time direct deposit of funds to provide immediate financial relief, based on your 2018 or 2019 tax filings. For those who filed taxes in 2018/2019, deposits will be automatically made to your bank account, if it was used when filing.

The following guidelines outline the program in more detail.

  • Single filers earning up to $75,000 or joint filers earning up to $150,000 will receive around $1200 per person or $2400 per couple in a one-time payment.
  • Single filers earning up to $99,000 or joint filers earning up to $198,000 will receive around $500 per person or $1000 per couple in a one-time payment.

If you have used direct deposit for payment or refunds with the IRS in the past year, funds will be deposited directly in your account. If not, you can expect a physical check in several weeks.

 

1B. Extra Unemployment Benefits for Self-Employed Individuals

Another benefit of the CARES Act is the expansion of unemployment insurance and payments to self-employed workers and/or independent contractors. This includes independent salon owners who are registered as an LLC, Sole Proprietor, etc.. The changes the CARES Act implements include up to an additional $600 a week in addition to the individual state unemployment benefits. Currently, this change is set to last for up to four months, ending on July 31st, unless further updated. Pay for unemployment will vary state by state, but the CARES act amount is universal across all states.

To apply for unemployment benefits, visit your individual state’s unemployment website:

 

2. Taxes Filing Deadlines Have Been Extended

The deadline has been extended from April 15 to July 15, 2020. No additional forms or information is required to file your taxes.

For more information visit the IRS website.

 

3A. State and Local Changes to Private Residence Evictions

Many state and local governments have made changes to the process of evictions. This may include extended deadlines or actual pauses to any eviction processes. For the most up to date information, speak to your landlord or local government officials and let them know you are unable to pay rent due to the Coronavirus.

 

3B. Deferred Mortgage Payments

Much like the changes for renters made by state and local governments, your financial institution may have programs in place to pause or defer your mortgage payments. Contact your mortgage lender to learn more about specific steps they may be taking.

4. Deferred Auto Loan Payments

Similar to the previously mentioned changes for mortgages and rent, many financial institutions are implementing similar procedures for auto loan payments. These may be automatically deferred payments or options deferments upon request. Contact your lender to learn more.

5. Families First Coronavirus Response

The Families First Coronavirus Response Act (FFCRA or Act) requires certain employers to provide employees with paid sick leave or expanded family and medical leave for specified reasons related to COVID-19. The Department of Labor’s (Department) Wage and Hour Division (WHD) administers and enforces the new law’s paid leave requirements. These provisions will apply from the effective date through December 31, 2020.

Generally, the Act provides that employees of covered employers are eligible for:

  • Two weeks (up to 80 hours) of paid sick leave at the employee’s regular rate of pay where the employee is unable to work because the employee is quarantined (pursuant to Federal, State, or local government order or advice of a health care provider), and/or experiencing COVID-19 symptoms and seeking a medical diagnosis; or
  • Two weeks (up to 80 hours) of paid sick leave at two-thirds the employee’s regular rate of pay because the employee is unable to work because of a bona fide need to care for an individual subject to quarantine (pursuant to Federal, State, or local government order or advice of a health care provider), or to care for a child (under 18 years of age) whose school or child care provider is closed or unavailable for reasons related to COVID-19, and/or the employee is experiencing a substantially similar condition as specified by the Secretary of Health and Human Services, in consultation with the Secretaries of the Treasury and Labor; and
  • Up to an additional 10 weeks of paid expanded family and medical leave at two-thirds the employee’s regular rate of pay where an employee, who has been employed for at least 30 calendar days, is unable to work due to a bona fide need for leave to care for a child whose school or child care provider is closed or unavailable for reasons related to COVID-19.

To learn more, visit the U.S. Department of Labor website

 

6. Professional Beauty Association COVID-19 Relief Fund

The PBA COVID-19 Relief Fund is designed to help support the licensed beauty professionals who have not been able to work or are experiencing financial hardships due to the COVID-19 outbreak. The Relief Fund will provide $500 to licensed beauty professionals who are unable to work due to COVID-19. The funding is intended to be an emergency aid for short-term immediate needs.

For more information, visit their site here.

 

7. Horst M. Rechelbacher Foundation – COVID-19 Relief Fund

These $1,000 grants will provide financial assistance to beauty professionals or students of beauty programs, whose lives have been drastically changed by the mandated closures in response to COVID-19. Available to beauty professionals and students who are unemployed and cannot maintain their regular income during this time, these one-time $1,000 grants will be distributed directly to the applicant to provide temporary financial relief. Applications are open starting April 1, 2020.

To Qualify Applicants Must:

  • Be a resident of the U.S.
  • Be a licensed beauty professional and have been employed for 12 months on or before March 16, 2020. OR They must have been attending a program to become a licensed beauty professional on or before March 16, 2020.
  • Live in a State or County that has mandated the closure of non-essential business.
  • Must currently not be earning an income.

Visit their website to learn more and to apply.

 

8. United Way 2-1-1

United Way 2-1-1 provides resources for those seeking assistance finding food, paying hosing bills, and other essential services. Call 211 or text your zip code to 898-211 for information.

 

9. CND x BCL Nail Professional Relief Grant

These grants will provide financial assistance to nail professionals, whose lives have been drastically changed by the mandated closures in response to COVID-19. Available to licensed nail professionals who cannot maintain their regular income during this time, these one-time $1,000 grants will be distributed directly to provide temporary financial relief. Applications are open starting April 1, 2020.

To Qualify Applicants Must:

  • Be a resident of the U.S.
  • Be a licensed nail professional and have been employed for 12 months on or before March 16, 2020.
  • Live in a State or County that has mandated the closure of non-essential business.
  • Must be currently not earning an income

For more information and to apply, visit their website.

 

We strongly suggest you speak with a certified financial advisor for professional financial advice and guidance.

Categories
Business & Marketing Community Involvement

Opening after COVID-19: Strategies for Success

As we prepare to come back to our salon suites, we must keep in mind that creating a healthy environment for our clientele means more than just carrying the proper equipment, products, etc. to ensure a safe visit.

Communication will be key to making sure your clientele will be coming back to you in a healthy state and you will be providing them a safe environment to service them of their beauty needs.  Since our industry is one where we come into contact with our clientele in a close space, we need to take all precautionary measures to adequately protect each client and their families as well as ourselves.

Here are some things you can do to communicate with your clients on new procedures that you are setting in place as you prepare to open up your business:

Vet your clientele

Reach out to your clients and ask them if they’ve been in contact with anyone who has been sick or was exposed to the COVID-19 virus.  If they answer yes to any of these questions, ask them to take the proper precautions, to quarantine, and to reach out to their primary care physician.  This vetting process of each client will ensure that you will not be allowing someone who is in a sick state to receive a service that may cause an outbreak in your suite or the salon as a whole.  This is also the time that you should also let your clients know if you’ve experienced any symptoms or were exposed to the virus and the steps you’ve taken since.

New arrival protocols

As our salons reopen, be aware that new procedures will be put in place to ensure the safety of all who walk into our shared spaces.  Let your clients know that they will no longer be allowed to wait in the hallways.  Once they arrive for a scheduled appointment, ask them to call you to make sure they are able to come into the salon.  If you are still with a client, ask them to wait in their vehicle and that you will let them know once it is okay to enter the salon.  This will ensure that we are abiding by the “6 feet apart” rule.

Deep clean your suite

Prepare to deep clean your suite prior to re-opening.  Make sure you have all the proper products to disinfect after each client.  You will need to a lot time after each service to properly clean all surfaces thoroughly, as well as your chairs, door handles, etc.  Taking this extra step to ensure you are taking every measure to sanitize will be appreciated by your clientele.  Consider sharing these extra steps by video or stories to provide visual confirmation to your clients and create a sense of comfort and safety.

Work with your Concierge

Your Concierge will continue to be the first point of contact for all who enter the facility, exactly like they have in the past.  When reasonable, your Concierge should try to open the door for customers. Realistically, this won’t be possible every time, but it is a good practice as it will limit contact transmission on door handles at the entrance. Furthermore, as often as possible, your concierge should care to properly clean and sanitize all touchpoints used by clients entering and exiting the salon. Your entryway should provide hand sanitizing stations to all your customers, as these products become available. Once entering the suite, each suite owner should likewise, offer hand sanitation to each client if these products are available for owners to acquire.  We also encourage you to place signage at the front of and throughout your location instructing anyone who has a temperature or may even just feel unwell in general, to reschedule their appointments and consult with their primary care doctor as soon as possible and to self-quarantine until that time.

Now is the time to prepare to reopen and with a different outlook than before. Our business will be focused on offering the top service with the most sanitized and safe environment for our clients.  To provide even more evidence of the steps you are taking, here is a link to a certification you can do online on infection prevention and control. Simply click here.

Taking these extra safety steps will ensure we are doing everything we can to limit the spread of the COVID-19 virus and give confidence to our clients, suite owners, and vendors that Salons by JC is a safe place to continue to visit and get your services done.  While there may be some frustrations with the new procedures, we’re positive that the large majority of clients will abide by them and champion you and the salon for taking extra measures to keep them safe!

We encourage you to visit our blog and to reach out to your franchise owner for more information, helpful tips, and for any other questions you may have.

 

Blog written by 

Marlene Romo Flores

Marketing Manger

Salons by JC

 

 

Categories
Beauty & Wellness Business & Marketing Community Involvement

Self-Care during COVID-19

 

Being the beauty professional, our business has always been the main provider of “self-care” rituals for our clientele.  From spa days, massages, hair, nails, the list goes on and on. Beauty professionals provide an escape for many when it comes to rest and relaxation.

But what happens when those clients are no longer able to de-stress with us?  Each of our salon suite owners took great pride in creating the ultimate salon, providing each client with a way to lose themselves for a few hours as a beauty professional took care of their needs.

How can we still provide “self care” away from our salon suite?

As social distancing and self-isolation is being practiced across the country, the social interaction that made the trips to visit your beauty professional have temporarily ceased.  Here are some ways you can still provide that escape during social distancing.

Show me your roots!

Ask your clientele to show you their roots.  From either a text with a photo, or a FaceTime call, you will be able to see your favorite clients and also check on their hair growth.  For many, including myself, I am not ready to release my inner grey.  Giving practical tips on how to hide the greys by choosing different hair styles and also making sure they avoid box color are key to them returning to your chair with healthy hair.

Nail care and polishing tips

While some of us are longing to get back in front of our nail techs as our talons grow to new lengths, our nail techs want to make sure that we don’t ruin our nail beds.  Reach out to your nail clients and have them show you their nail growth.  Give them tips on filing them down instead of cutting them.  Also, give them the best tips to remove their shellac or dip polish by using the proper methods to avoid nail damage.  Tips on how to do an at home mini manicure are a fun way to connect, you can also use this time to show off cool new Spring colors.

At home massage

While stress seems to be an underlying theme in our present lives, there are many ways that we can relieve some stress at home before getting back in contact with our clients.  Connect with your massage clients and share weekly tips from basic breathing techniques to short pulse point massages they can give themselves to relax.  Sharing some basic insight with them will encourage calmness and also create the synergy and focus they are seeking from you while away from your suite.

One brow or two?

Being away from our brow tech can be something to cause panic in some.  At home tweezing may lead to more work on your part once we are able to visit the salon.  You may want to encourage proper upkeep that can be done simplistically and with ease.  We all know friends that have gone tweeze crazy and ended up with microscopic brow, we don’t want that.  Taking the time to show videos of basic brow clean up can help your clients stay away from mishaps.

15-minute facials

A good facial always makes your face feel great and also perks up your spirits.  Sharing tips on moisturization, proper water intake, and face washing will help your clientele keep their glowing complexion.  With added stress, our skin will react.  Rejuvenate your skin with what you have at home.  Connecting with your clientele will put their mind at ease and also keep their skin clear until their next appointment with you.

At Salons by JC we are here to support our salon suite owners and their clientele.  Remaining positive and ready to tackle the future is what we are focusing on as we get ready for our grand comeback, maintaining a constant presence in each of the lives of those we have connected with through our talents.

 

Blog written by

Marlene Romo Flores

Marketing Manager

Salons by JC

Categories
Community Involvement

Wait For Us: Things Your Salon Suite Owner Wants You to Remember

Wait for Us

With salon suites closing temporarily across the country alongside traditional salons due to the outbreak of COVID-19, independent owners of the salon suites are doing everything they can to come out positively when the time comes to reopen. It’s well known that great, long-term relationships are formed between stylists and their clients, often becoming like family. Like family, your stylists are striving to keep in touch. From reaching out to their clients on social media, email, phone, and text, to developing creative strategies for maintaining cash flow, these entrepreneurial spirits are working harder than ever, and you can help them succeed.

At Salons by JC, we, as well as our over 3,000 independent salon suite owners, ask that you keep the following in mind when it comes to your favorite salon suite owners.

Not all locations are closed

While the large majority of salons and salon suites have been temporarily closed to limit the spread of coronavirus, there are still many areas of the country where operations are continuing as normal, or as normal as possible. These locations are still accepting appointments and scheduling new appointments as well. We encourage you to reach out to individual salon suite owners or the Salons by JC location nearest you and find out if they are open if there are any changes to their typical hours, and when you can schedule an appointment.

If you have to cancel an appointment, reschedule for another time

This is a major one. If you know that your salon suite owner had to temporarily close, and you had an upcoming appointment, rather than simply canceling your appointment or assuming it’s been canceled, reach out to your stylist and schedule a tentative date change. With forecasts for COVID-19 related closures expecting to end anywhere from mid-April to early June, there is a wide timeframe that you could schedule one or more tentative appointments. This will not only allow you to have some much-needed self-care to look forward to but provide your stylist with much-needed support and an expectation of at least some normalcy and income.

When they reopen, remember the hygiene benefits of a salon suite

Salon suites have many benefits over the traditional salon, most of which, you have probably come to enjoy during the time you have had a relationship with your stylist. Some of these though probably went unnoticed in the past, but with the current crisis, are more important than ever. Salons are typically large, open room facilities and are often very crowded, sometimes with 10,20, or even more people in a single space. In comparison, salon suites are very often a private, 1 on 1, or possibly 2 or 3, individuals in a single room, including your stylist. This creates an inherently safer environment due to the lower number of possible viruses and germ-carrying individuals, the ability to clean the entire environment much more often and much quicker, and a distinct, individual relationship in which you know your clients and how they are feeling much more.

You can still get stylist support in the comfort of your own home

We know that it may have been weeks since your last stylist appointment. Your roots may be showing, your ends may be split, and your nails may be chipped, but we strongly encourage you, do not try this at home. Chances are your stylist has worked with you for months or years to help you develop a great personal style while maintaining healthy hair, nails, and more. Don’t ruin all this effort (and your hard-earned money) with cheap, off the shelf products which may cause serious damage, to your looks and your body, and when you return to your stylist, your wallet, because they’ll have to fix all that damage.
Instead, ask your stylist for tips! They may have products or kits you can take home or order during the time period between appointments. Additionally, many salon suite owners are providing virtual consultations, often at little or no cost to their clients, in which they can give you ways to keep your style in check as well as a roadmap for the future until you can get back into the suite.

Social media and reviews are a great form of support

Sometimes the greatest gift you can give is a kind word. Salon suite owners are no different. We encourage you to find your stylist on social media and give them a positive review. Let others know how great they are, the ways they helped you, and how excited you are to get back into their salon suite. Even more, they are probably very active on social media right now, so share their content, leave a kind comment, or maybe send them a direct message supporting them during this challenging time.

Gift cards are a great way to support your stylist until you can get an appointment

Do you want to support your stylist even though you can’t physically attend an appointment? Ask your stylist if they offer a gift card. Gift cards are a great way for you to provide your stylist with immediate income while also pampering yourself with some future self-care. It’s a win-win for everyone involved and it helps to ensure your salon suite owner will be around for a long time to come after the current crisis ends.

We truly hope you keep these tips, and your salon suite owners in mind, during this time. We know everyone has their own unique challenges to face but one of the greatest things you can do is reach out and help others. Your stylist will be extremely grateful. We’ll be extremely grateful.

From all of us at Salons by JC, stay safe and healthy, and we look forward to seeing you very soon!

 

Read more articles with tips for overcoming these challenging times in our other blog posts: 5 Ways Suite Owners Can Self-Promote During COVID-19, 5 Tips To Manage Your Business Online During Challenging Times, and Why Now Could Be A Good Time To Own Your Own Salon Suite.

 

Written by Nicholas Dunlap

Director of Marketing
Nicholas D. Dunlap
Director of Marketing