The American Advertising Awards- San Antonio Chapter, held its ceremony on February 25th at The Aztec Theatre in downtown San Antonio. Anderson Marketing Group was a top winner with a Bronze Addy for their work in developing the Profit Calculator with direction from Salons by JC, VP of Operations, Drew Johnston.
“Our developers wanted to give Salons by JC tenant prospects a valuable and easy to use tool, but at the same time a contemporary design that looked as sleek the rest of the site, “ said Antonio Garza, Director of AMG Interactive.
The dynamic behind the creation of the profit calculator was Drew Johnston from Salons by JC. The popular beauty industry franchise needed a tool that would show the benefits of salon suite ownership. “What is really significant about the design and function of the profit calculator is that it allows prospective tenants the opportunity to clearly see how much more income they can create by becoming self employed ,” stated Johnston.
The American Advertising Awards, formerly the ADDYs, is the advertising industry’s largest and most representative competition, attracting over 40,000 entries every year in local AAF Club (Ad Club) competitions. The mission of the American Advertising Awards competition is to recognize and reward the creative spirit of excellence in the art of advertising.
The award was won in the Digital category for innovative use of data-driven digital media that delivers a personalized experience to each user. “It’s always an honor to receive recognition from our industry peers,” stated Garza on the award.
Salons by JC would like to congratulate our partners at Anderson Marketing Group for all of their Addy award wins and wishes them the best of luck at the district and national competitions.